Time：第218次例會，2020年09月05日(週六)下午2:00~5:00
Forum:
http://www.happyforum.org/happy/viewtopic.php?t=15
Place:
建國、雲林里聯合集會所 (建國公園管理中心)
桃園區建成街88號
Agenda:
14:00~15:20 Free Talk/Game/Speech Session
15:20~15:30 Change Group and then Break Time
15:30~16:50 Discussion Session
16:50~17:00 Happy Time
Host:Violet
Topic: Apple, Microsoft And Other Tech Giants Top Forbes’ 2020 Most Valuable Brands List
Source: https://www.forbes.com/sites/martyswant ... dcf9843ada
Questions:
1. Do you like to pursue famous brand? Is brand a myth? Why?
2. What’s your favorite brand? Is there a story behind that?
3. What do you think aout stickness and positioning on brand value? Is there any other cause affect brand value? Eg: timing or marketing etc.
4. Are you an emotional or rational person?
5. What’s your key factor on buying merchandise, fame&quality or a good value?
Industries: The tech sector was the most common in the rankings with 20 companies, followed by 14 in financial services, 11 in auto, and 8 in retail.
6. Do you think the sector rank will change next year? Please rank your prediction orderly.
Countries: Companies based in the U.S. made up more than 50 of the top 100. Other most represented countries included Japan (6), Germany (10), France (9), and Switzerland (5).
7. Why America possess so many valuable brands? Try to explain the reason.
Next year’s top 100 could look different than this year’s as the fallout from the Covid-19 crisis and economic downturn continue to affect both the largest and smallest companies around the world. But as for now, companies with big gains in 2019 like Amazon, Netflix, and PayPal also seem on track to be big winners during the pandemic when it comes to trends in e-commerce, streaming, and shifts in payments.
8. Have you followed the trends in e-commerce, streaming, and shifts in payments? Is it convenient, safe and reliable?
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各讀書會章程：
http://www.happyforum.org/Club_Principle.htm
協會會員會費及各讀書會會員會費：
http://www.happyforum.org/15.htm
參與例會，請自行列印當週的討論文章，並帶至現場
viewforum.php?f=33
參與例會，請勿討論政治/種族/宗教/性，經勸導無效者，不得參加本會任何活動
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週六晚餐(Saturday Dinner)
viewforum.php?f=76
戶外活動(Club Outing)
viewforum.php?f=72
所有行程(All Schedule)
viewtopic.php?t=883
