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Time：第207次例會，2009年05月16日（週六）下午14:30-17:30 [高雄 18:00-21:00]
Place：
viewtopic.php?t=15
14:30~15:20 Session I: Topic Discussion Q1-Q3 + Chat
15:20~15:30 Session I Feedback
15:30~15:50 Speaker Session + Game
15:50~16:00 Change Group + Break
16:00~17:00 Session II: Topic Discussion Q4-Q6 + Chat
17:00~17:15 Session II Feedback
17:15~17:30 Happy Time
Taipei Dinner Location
Taipei Host: Carmen Tao / Speaker: Jimmy / Game Conductor: Louis / Photographer: James Chen / Happy Time: Selena Chang / Gourmet: Queena
Eight Companies Win Taiwan Excellence Gold Awards 2009
Source: Business Wire, New York: Apr 17, 2009
TAIPEI, Taiwan--(BUSINESS WIRE)--The Taiwan External Trade Development Council (TAITRA) today announced the eight winners of the prestigious Taiwan Excellence Gold Awards at a gala ceremony in Taipei, hosted by The Ministry of Economic Affairs, Republic of China (Taiwan) and attended by Taiwan industry leaders.
The 17th annual awards honor Taiwan products that embody 「innovalue」, or in other words, value that is created from innovation. A panel of international judges with expertise in the four key categories of evaluation for the awards — R&D, design, quality and marketing — selected the winners.
This year, the winners of the Gold Award are more diverse and include companies making products such as hand tools, mobile phones, household appliances, consumer electronics, industrial automation equipment, computers, flat-panel displays and bicycles. Republic of China (Taiwan) President Ma Ying-jeou presented the Gold Awards to the eight winning companies.
「This time, I've seen innovalue becoming a system for Taiwan companies,」 said Sejiro Oshimura, one of the judges who is also a professor at Mejiro University in Japan. 「To make a good product, the entire process is important.」
ASUSTeK Computer Inc., the company that launched the world's first netbook little more than a year ago, performed well in all categories of the evaluation, Oshimura said. ASUSTeK, which markets its products under the ASUS brand, has set clear targets for strategic products and has sustained its effort to achieve these goals, he said. The ASUS' Eee PC netbook is a product that took many companies in the notebook computer industry by surprise, according to Oshimura.
The Touch Diamond mobile phone from High Tech Computer (HTC) Corp. is another Gold Award winner that has won favor with consumers around the world and is an example of how Taiwan companies are becoming more sophisticated in terms of product design, according to C.K. Lee, a judge who is also deputy chairman of Taiwan's Industrial Technology Research Institute (ITRI), a national-level R&D organization that is conducting applied research in industrial technology.
HTC combined the talent of its design teams around the globe to create the Touch Diamond, Lee said. The ability to combine design concepts from various parts of the world has also been important for other Taiwan products such as bicycles, Lee added.
Many of the judges on the awards panel commented that there is still room for Taiwan's young brands such as ASUS and HTC to improve marketing innovalue.
「Taiwan has always been strong in addressing foreign markets,」 said Harm Hogenbirk, a design judge who is with pilotfish, an industrial design and product development studio specialized in electronic products. 「What I like is that Taiwan is now addressing universal values. Branding Taiwan is what it is all about.」
To promote Taiwan's industry, the government has made the development of branding the key task for raising the competitiveness of Taiwan's economy. There are two ultimate goals of the Branding Taiwan program. The first is integrating resources to help establish brands and create a favorable environment for development. The second is to help Taiwan enterprises develop brands and increase their value.
「People around the world recognize these brands now,」 said Luke Peters, a judge who is also deputy editor of T3 The Gadget Magazine. 「They also recognize that these are Taiwan brands. The range of products we've seen this year has spread.」
Giant Manufacturing Co., the world's largest bicycle maker, won a Gold Award for its City Speed bike. With the City Speed, Giant designers and engineers aimed to create a bike that features both speed and simplicity. Its comfortable, upright position, streamlined curves and modern touches including integrated head- and taillights are styled for urban dwellers.
Optoma Corporation, a leading global projector brand, won a Gold Award for its Pico PK101 pocket projector. The product also won an Innovations Design and Engineering award from the organizers of the 2009 Consumer Electronics Show (CES) in the U.S.
The pocket-sized PK101 opens up a wide range of new applications for businesspeople and personal users. The PK101 connects to portable media players, mobile phones and other devices to display presentations, photos, videos and websites on the go and anywhere with just a few simple connections.
The projector connects with mobile phones, digital media players, digital cameras, electronic games and other multimedia devices to display still images and motion video on screens measuring up to 66 inches wide.
Even household appliances won the Gold Award this year. Tatung Co. captured gold with its TAC-11A rice cooker, a product that incorporates environmental protection concepts as part of its design.
Taiwan companies are among the world's innovators who are offering products that save energy, reduce pollution and help keep people fit. Taiwan has some of the world's largest companies making green products such as bicycles, energy saving lights and solar cells to name a few. The Taiwan government is supporting this effort as part of its goal of sustainable development for businesses.
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Questions:
Session I
1. This article mentions "innovalue", which means to emphasize the value of innovation. Is innovation valued at your workplace? In what way? Please tell us three brands that you find the most innovative. Those brands are not limited to Taiwan brands. Please tell us why you recommend them. Please specify their products you value. For example, you love iPod (product) of Apple (brand).
2. Do you use a desktop, a laptop or a netbook (netbook = mini notebook)? Since there are so many options on the market, please tell us why you chose it.
3. Nowadays people bring a lot of 3C products with them every day. Imagine you had a perfect one with you, what features would it have? For example, a perfect one to someone may have the function of camera, mp3/mp4 player, e-book, internet access etc. Tell us what your ideal product is like.
Session II
4. Have you won any prize? The prize can be money, a trophy, a plaque, a badge or a free trip overseas etc. Please tell us the most memorable story of your prize. If you don't remember any stories, please tell us what prize you want to win the most in your life and tell us why. Normally a prize could be relatable to your own interest. For example, if you love jogging, you may want to win a competition. Please tell us more details about the prize you want win if there is any.
5. Sometimes all we need is praise rather than something tangible as a prize. What do you want to be praised for? For example, some people want other people to say 「You are so excellent/outstanding/beautiful/smart」 to them even if it may not be true at all. What would you like to hear when someone praises you. For example, you want to be praised for your appearance, a sport you are good at, your IQ etc. Why? What is the specific adjective you want to hear? Please tell us.
6. Do you agree that it is important to praise your partner in a relationship? If so, do you put it into practice when you are dating someone? But do you feel annoyed if he/she keeps asking you to praise him/her? Will you tell a white lie if you don't agree? Please tell us why.
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