This week our topic was about a case study on Swedish Burger Chain's, Max Burger. The article introduced the concept of "Carbon Footprint" and "Sustainability". It's interesting to see how everybody's purchasing decision was effected from a new "Carbon Emission" label. Also Jasmine and Emma shared other similar case studies. They were both very stimulating and touching. It's good to hear corporations trying to be socially and environmentally responsible. Even though, Max Burger hasn't opened up a franchise in Taiwan, but we'll definitely check the place out if it's ever in town.
Cheers,
Edward.
